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Keanu Lafayette

Principal Digital Marketing Strategist
MBA, Digital Marketing; Google Ads Certified; Meta Blueprint Certified

Keanu Lafayette is a Principal Strategist at Meridian Digital Solutions, bringing over 15 years of expertise in performance marketing and conversion rate optimization. He specializes in leveraging advanced analytics to drive measurable ROI for global brands. Keanu's innovative strategies have consistently delivered double-digit growth in online revenue for clients across diverse sectors. His insights are regularly featured in industry publications, including his seminal whitepaper, "The Predictive Power of Intent Signals in Search Advertising."

Credentials 15+ years experience
Digital Marketing: 2026 Visibility Strategies Digital Marketing

Digital Marketing: 2026 Visibility Strategies

In the dynamic digital arena of 2026, creating a compelling online presence is no longer optional for businesses and individuals alike. Providing content creators a…

By Keanu Lafayette · Jul 25, 2026 · 21 Views
Meta Ads Manager: 2026 Audience Growth Hacks Digital Marketing

Meta Ads Manager: 2026 Audience Growth Hacks

Key Takeaways Configure Meta Ads Manager for optimal audience building by setting up custom conversions for key engagement metrics like content views and email sign-ups.…

By Keanu Lafayette · Jul 25, 2026 · 6 Views
Film Festival Marketing: 3:1 ROAS by 2026 Digital Marketing

Film Festival Marketing: 3:1 ROAS by 2026

Securing film festival placements isn’t just about prestige anymore; it’s a calculated marketing play that significantly impacts a film’s commercial viability and audience reach. We…

By Keanu Lafayette · Jul 24, 2026 · 18 Views
Indie Music Marketing: 3 Steps to 2026 Success Digital Marketing

Indie Music Marketing: 3 Steps to 2026 Success

Sarah, the CEO of “Sonic Bloom,” a boutique record label nestled just off Piedmont Park in Midtown Atlanta, stared at the dwindling sales charts for…

By Keanu Lafayette · Jul 24, 2026 · 16 Views
Micro-Influencers: Better ROI for Brands in 2026 Digital Marketing

Micro-Influencers: Better ROI for Brands in 2026

Key Takeaways Despite widespread belief, micro-influencers with 10k-100k followers achieve 3.86% higher engagement rates on average compared to macro-influencers on Instagram, offering superior ROI for…

By Keanu Lafayette · Jul 24, 2026 · 31 Views
2026 Marketing: 78% of Consumers Trust Creators Digital Marketing

2026 Marketing: 78% of Consumers Trust Creators

In 2026, a staggering 78% of consumers report discovering new products and services directly through content creators, bypassing traditional advertising entirely. This isn’t just a…

By Keanu Lafayette · Jul 23, 2026 · 19 Views
Audience 360: Empowering 2026 Marketing Strategies Digital Marketing

Audience 360: Empowering 2026 Marketing Strategies

The year 2026 demands a fresh approach to digital outreach, especially when it comes to truly connecting with your audience and empowering them through tailored…

By Keanu Lafayette · Jul 23, 2026 · 16 Views
Boost Engagement 30% in 2026: Nielsen Insights Digital Marketing

Boost Engagement 30% in 2026: Nielsen Insights

In the dynamic realm of digital marketing, providing content creators a platform to gain visibility is no longer a luxury; it’s a strategic imperative. As…

By Keanu Lafayette · Jul 23, 2026 · 28 Views
Google Ads Marketing: Atlanta Focus in 2026 Digital Marketing

Google Ads Marketing: Atlanta Focus in 2026

Navigating the complex world of advertising can be daunting, but understanding where and how to showcase your brand is fundamental to success. This guide will…

By Keanu Lafayette · Jul 23, 2026 · 18 Views
Content Creators: 5 Marketing Shifts in 2026 Digital Marketing

Content Creators: 5 Marketing Shifts in 2026

The digital realm offers an unparalleled opportunity for common individuals and content creators a platform to gain visibility and build thriving communities. This isn’t just…

By Keanu Lafayette · Jul 22, 2026 · 17 Views

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